News › Automobiles  ·  1 Oct 2026, 10:29 AM IST  ·  19 days ago

Bearish for Auto: BAJAJ-AUTO, M&M Tumble on Weak September Sales Data

VolatileBias: Bearish -6995% confidenceAutomobilesTwo WheelersBearish read

In one line — Maintain a bearish bias on two-wheeler stocks.

Bearish
Bullish
−1000-69 ●+100

Source: Economic Times · AI-summarised by Anadi · Updated 1 Oct 2026, 10:57 AM IST

Automobilestilt negative
Two Wheelerstilt negative
Commercial Vehiclestilt negative

What Happened

Bajaj Auto's shares fell nearly 6% after reporting a 12% decline in domestic two-wheeler sales for September, despite a 34% jump in exports. Concurrently, Mahindra & Mahindra (M&M) hit a new 52-week low, reflecting broader investor apprehension regarding auto sales performance.

Why It Matters (for you)

This news is significant as it indicates persistent weakness in domestic demand for automobiles, particularly two-wheelers, which are often seen as a barometer of rural and semi-urban consumer sentiment. While exports provide some cushion, the core Indian market's slowdown is a major concern for auto manufacturers.

Impact on Indian Markets

The immediate impact is negative for Bajaj Auto (BAJAJ-AUTO) and Mahindra & Mahindra (M&M), with their shares under pressure. Other two-wheeler manufacturers like Hero MotoCorp (HEROMOTOCO) and TVS Motor (TVSMOTOR) are also likely to face negative sentiment due to sector-wide demand concerns and potential margin risks flagged by brokerages.

What Traders Should Watch Next

Traders should closely monitor upcoming sales data from other auto majors to gauge the extent of the slowdown. Watch for government initiatives to boost rural demand or any signs of festive season sales picking up. Key support levels for BAJAJ-AUTO and M&M should be observed for potential reversals or further declines.

Key Evidence

  • Bajaj Auto shares fell nearly 6% after September auto sales data.
  • Mahindra & Mahindra (M&M) hit a fresh 52-week low.
  • Bajaj Auto reported a 12% decline in domestic two-wheeler sales.
  • Bajaj Auto's exports jumped 34%, leading to a 5% overall two-wheeler sales increase year-on-year.
  • Risk flag: Unexpected surge in festive season demand